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Email Marketing – Generating Warm Leads & Revenue

EMAIL MARKETING – GENERATING LEADS & REVENUE

Generating and nurturing warm leads should be part of an effective business marketing strategy. In this course, you’ll learn how to design an effective lead magnet, how to build a list of warm leads, and how to convert those leads into sales.

indigenous engagement course schedule
Wednesdays
Online Asynchronous
indigenous engagement requirements
No Prerequisites

Outcomes

  • Provides small and mid-size business owners with top strategies to effectively generate warm leads from their online channels, including social media and websites.
  • Participants will understand the importance to further the relationship ‘off line’ by continuously adding value through an effective email marketing strategy.
  • Participants will learn effective strategies to use across online platforms to grow their email list and subsequently generate warm leads for future revenue generating opportunities.
  • Participants will understand the importance of a lead magnet and how to effectively invite online users to become a part of their ‘offline’ community [essentially the business’ email list].

Course Schedule

START/END DAY TIME HOURS FEES
Section D: January 18, 2023 Wednesday 6:30 – 8:00 PM 1.5  $75 +GST
Section E: February 15, 2023 Wednesday 6:30 – 8:00 PM 1.5  $75 +GST
Section F: March 15, 2023 Wednesday 6:30 – 8:00 PM 1.5  $75 +GST
Section G: April 19, 2023 Wednesday 6:30 – 8:00 PM 1.5  $75 +GST

 

Course Instructor

Stephanie Gillis-Paulgaard


Founder & Chief Strategist, Take Roots Consulting

Questions?

Email us at extension@concordia.ab.ca